In this article, we'll discuss the first session from our Onboarding series. I will walk you through the following tools:

  1. Customer data management — by grouping your contacts with fields, personas, and customer lifetime segments you can send highly targeted content based on their interests.
  2. Integrations — we’ve built a powerful Shopify integration where we import your customers, products, and order history so they are automatically there.
  3. Analytics — we gather, categorize, and sort your data from Shopify as well as all future customer interactions using CustomerVox.

1. Customer data management

By grouping your contacts with fields, personas, and customer lifetime segments you can send highly targeted content based on their interests. And you can keep track of how those contacts interact with your content as we track and store all customer interaction events. This will help you understand how to continue creating relevant and value-added content for your customers.

We gather, categorize, and sort your customer data from Shopify or any other marketing source application. By using advanced machine learning algorithms we provide out of the box metrics related to eCommerce.

  • Customer Data Management - Get your customer data into CustomerVox automatically from Shopify or by importing unlimited email contacts from any source.
  • Track & understand your customers - We keep track of all ecommerce and browsing events and tie that to each customer profile. We can provide a holistic view of each customer with past purchases as well as actions.
  • Build segmentations & personas - Group your contacts with fields, personas, and customer lifetime segments so you can perform value-added activities and increase sales. #Customer Lifetime Journey #Personas #Custom Fields
  1. Connect your Shopify store - We’ve built a simple to get started yet powerful Shopify integration. Provide your Shopify store URL and the platform will do everything else.
  2. Understand how your store performs - As we have all the data available we can then provide value-added insights on how to grow your business.
  3. Store all your contact data in our platform - Once the contact data is inside our platform, you can enrich it or add manual integrations to other supporting tools you might be using that might be relevant.
  4. Reliable support - If you ever need any help or have questions about CustomerVox we have an incredible Customer Success team ready to listen and help you grow your business.

2. Integrations

We’ve built a powerful Shopify integration where we import your customers, products, and order history so they are automatically there.

  1. Powerful Shopify integration You need to do anything except add us as an app.

3. Analytics

We gather, categorize, and sort your data from Shopify as well as all future customer interactions using CustomerVox. By using advanced machine learning algorithms we provide out of the box insights related to eCommerce such as customer lifetime journey phases, personas, and customer lifetime value for segments as well as individual contacts.

  1. Customer Life Cycle - With customer life cycle you can track the following VisitorsMemberOne-TimeActiveAt-RiskLost
  2. Customer Personas - Group your contacts with fields, personas, and customer lifetime segments so you can perform value-added activities and increase sales.

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